The most important statistical prediction you must consider for the health and survival of your business is the following: 50% of all searches will be voice searches by 2020 according to comScore. Voice search and [...]
Before you read, browse, or bounce away from this article on Internet trends- give it a chance by reading the final paragraph titled: "No Conclusions or Conclusive Evidence - Just Educated Guessing" Mary Meeker, Partner [...]
I’m happy to announce that Inner Architect was invited to present at Marin Professionals on Monday June 11, 2018. Our presentation, Using Social Media to Land a Job, will provide a closer look at the [...]
We are pleased to announce that Inner Architect CEO Susan Hanshaw and Principal Dean Guadagni were featured in the March 2018 issue of Plaintiff magazine for their piece “The Dangerous Side of Online Legal Advertising [...]
If you are a marketer or business owner utilizing pay-per-click (PPC) advertising then you understand a very real fact: PPC marketing has evolved over the past two decades supplanting the traditional methods of advertising to [...]
A vast majority of law firms today are rapidly increasing their investment in law firm marketing and lead generation services in the face of growing competition with other firms according to the 2016 Joint Legal [...]
Have you ever struggled to "get it all done"? The bad news: you can’t actually manage time. But you can manage your results: isn’t achieving results what you really care about? And you can do that by learning & practicing some more productive habits.
Mobile marketing is opening up a whole new world for small businesses. Think about it. More people than ever are constantly connected online—either by smartphone, tablet or computer. This always-connected evolution has created many more [...]